December 18, 2012 | Small-business owners' roles as job creators is a topic we heard a lot during the recent presidential election. But small businesses, struggling to recover from the Great Recession, have generally exhibited dismal rates of job creation in the past few years. That might be about to change, if the news from the recently released 2011 Global Entrepreneurship Monitor (GEM) U.S. Report by Babson college and Baruch College is any indication. |
What's New | Lisa Barone - December 18, 2012 For a small business owner, displaying targeted Google ads on their website has become a powerful way to earn additional revenue. However, AdSense can go from best friend to complicated… |  | | | Annie Pilon - December 17, 2012 Mobile apps have worked their way into many different corners of everyday life, and the business world is no exception. So it was only a matter of time before companies… | Anita Campbell - December 17, 2012 Small businesses are getting better at using social media to meet marketing and customer goals. However, they struggle with figuring out a strategy and deploying social media in that strategy.Fewer… | | Tom Demers - December 17, 2012 As we approach the end of the year it's obviously a nice time to take stock and make sure all your logistical ducks are in a row , and that's… | Jon Gelberg - December 17, 2012 Small business owners, answer these questions as honestly as you can:Did your company jump on the content marketing bandwagon in 2012? Did you create and curate informative and practical content… |
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 | | Brent Leary - December 14, 2012 Consumers switch the companies they buy from. It happens. But this past year, there’s been a 5% increase in consumer switching and a whopping 85% of consumers feel that the… |  | |
Blast From The Past: What Was Hot One Year Ago? | Barry Moltz - December 19, 2011 The techniques that are effective to keep and get new customers continues to radically change. In 2012, they will evolve even more. Here is what's going to be hot (and… |
Featured Expert Each week we feature a Small Business Trends expert author. Join us as a guest author and maybe it can be you! | | | Annie Pilon is a freelance writer specializing inmarketing, social media, and creative topics. When she's not writing for her various freelance projects or her personal blog Wattlebird, she can be found exploring all that her home state of Michigan has to offer. More |  | | Find Us Online
 
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