Twitter Ads Hit or Miss With Small Business

You're receiving this newsletter because you've requested it from us. Having trouble reading this email? View it on your browser or View mobile version. Not interested anymore? Unsubscribe. Share:             Small Business Jul 11, 2012 This Week's Top Story Advertising Twitter Ads Hit or Miss With Small Business Three months into a limited national test, Twitter's first effort to convince small companies to buy do-it-yourself ads on the social network receives mixed reviews More Top Stories America's Most Promising Social Entrepreneurs 2012 Meet the brains behind 25 ventures that aim to tackle social ills and turn a profit New Credit Score System Finds Many Borrowers Less Risky A new credit score shows about 44 percent of the population has stellar credit To Boost Small Business Credit, Think Small (Banks) As the big banks cut back on small loans to entrepreneurs, their smaller counterparts are crucial for making up the difference Divining the Future of Small Business Hiring Two recent indexes have different outlooks on employment. Their creators weigh in Accelerators Try to Get Startups to Stick Around From Cincinnati to Fayetteville, cities are betting that accelerators can breed high-growth companies. But will the entrepreneurs then stay? A Microfinance 'Heretic' on How to Fix the Industry A new book says microlenders need more transparency and regulation to keep from exploiting the poor This newsletter is a FREE service provided by BusinessWeek.com. To sign up for other newsletters, cancel delivery, change delivery options or change your e-mail address, please go to our Newsletter Preferences page. If you need other assistance, please contact Customer Service or contact: Dustine Peterson Bloomberg Businessweek Customer Rights 2005 Lakewood Drive, Boone, IA 50036 dpeterson@cds-global.com To learn more about how BusinessWeek.com applies this policy, you can contact our Marketing Department. This week in Small Business In March, Twitter launched a self-service advertising tool intended for businesses with limited budgets that want to make their tweets stand out. Like the pay-per-click ads pioneered by Google, advertisers on Twitter can limit how much they spend each day and only pay if someone interacts with the ads. Hear from a handful of users on whether their “promoted tweets” are paying off. Then be sure to flip through our fourth annual roundup of standout social entrepreneurs from across the country, and vote for the one you feel holds the most promise. (Voting wraps up on Thursday, July 12.) Learn why widely watched indexes that attempt to gauge the health of the small business economy often contradict each other. Finally, take a look at the new credit score that finds many borrowers less risky. Enjoy. –Nick Leiber Advertisement Small Business Resources Blog: The New Entrepreneur Smart Answers for Entrepreneurs Starting a Business Small Business Financing Managing a Small Business Small Business Sales & Marketing Small Business Policy Special Reports on Small Business Advertisement Unsubscribe Manage Subscriptions Change your E-Mail Marketing Department Privacy Policy Terms of Use Copyright 2009-2012 by BLOOMBERG L.P. ALL RIGHTS RESERVED